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The Pragmatist's Guide to Corporate Lean Strategy

Incorporación de prácticas Lean Startup y Lean Enterprise en su negocio

Chapter 1: Get into the Entrepreneurial Mindset.-

Part 1: Five Lessons from Lean Startup Thinking.-

Chapter 2: Start with the Customer in Mind.-

Chapter 3: Define and Communicate Mission and Vision.-

Chapter 4: Synthesize an Integrative Operating Model.-

Chapter 5: Identify Metrics that Matter.-

Chapter 6: Pivot or Persevere.-

Part 2: Five Techniques to Succeed.-

Chapter 7: First 30 Days.-

Chapter 8: First 90 days.-

Chapter 9: First 12 Months.-

Part 3: Lessons in Building a Corporate Startup.-

Chapter 10: Achieve and Retain Leadership Support.-

Chapter 11: Consider the Corporate Culture.-

Chapter 12: Evangelize across the Enterprise.-

Chapter 13: Summary.-

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